Fusion Ads launches their touch network.
Michael Mistretta:
The most interesting observation I’ve made while watching my own usage patterns is how often I will click a Fusion ad on my iPhone simply because of consistency — I know what to expect, every time. Shawn Blanc said it best during one conference call, “It doesn’t even feel like an ad. Just a little friend that’s peeking down, waiting to share something new with me.”