TightWind is written by Kyle Baxter. Stay Hungry. Stay Foolish.

4food, a burger place in Manhattan, is trying something a little different:

At 4food, a recently opened burger shop in Manhattan, you’re not restricted to the menu on the digital screen. Customers are encouraged to mix and match ingredients, actually add their creations to the menu, then share them with friends on social networks like Facebook and Twitter.

What’s the incentive, you ask, other than the satisfaction of (maybe) watching your culinary creation be devoured by the masses? If someone orders your dish, you get a 25-cent credit.

Awesome.