Cameron Moll On the Apple Watch

March 19th, 2013

Cameron Moll:

Apple faces the opposite problem it faced with iPhone, where every phone in the market was painful to use. Just about every analog or digital watch on the market is already extremely easy to use. The challenge facing Apple is one of introducing new complexity, rather than eliminating it.

But the real potential for Apple Watch lies in serving as a vehicle for innovation, rather than the sole provider of it.

(Via Shawn Blanc.)